/* =====================================================================
   jaimemartin.ca — sales analytics & customer experience consultant
   Modern, vibrant gradients, light theme, no photo
   ===================================================================== */

:root{
  --bg:#F7F8FC;
  --surface:#FFFFFF;
  --ink:#0F172A;
  --muted:#5B6478;
  --line:#E7E9F2;

  --violet:#7C3AED;
  --indigo:#4F46E5;
  --pink:#EC4899;
  --rose:#F43F5E;
  --amber:#F59E0B;
  --cyan:#06B6D4;
  --emerald:#10B981;

  --grad-brand:linear-gradient(120deg,#7C3AED 0%,#EC4899 52%,#F59E0B 100%);
  --grad-cool:linear-gradient(120deg,#06B6D4 0%,#4F46E5 100%);
  --grad-warm:linear-gradient(120deg,#F59E0B 0%,#EF4444 100%);
  --grad-green:linear-gradient(120deg,#10B981 0%,#06B6D4 100%);
  --grad-violet:linear-gradient(120deg,#8B5CF6 0%,#EC4899 100%);

  --sans:'Inter',system-ui,-apple-system,Segoe UI,Roboto,sans-serif;
  --display:'Sora','Inter',system-ui,sans-serif;

  --r:20px;
  --r-sm:14px;
  --shadow:0 24px 60px -30px rgba(15,23,42,.35);
  --shadow-sm:0 12px 30px -20px rgba(15,23,42,.35);
  --maxw:1140px;
}

*{margin:0;padding:0;box-sizing:border-box}
html{scroll-behavior:smooth}
body{
  background:var(--bg);
  color:var(--ink);
  font-family:var(--sans);
  font-size:16.5px;
  line-height:1.65;
  -webkit-font-smoothing:antialiased;
  overflow-x:hidden;
}
a{color:var(--indigo);text-decoration:none}
img{display:block;max-width:100%}
::selection{background:#7C3AED;color:#fff}
.wrap{max-width:var(--maxw);margin:0 auto;padding:0 1.5rem}

/* ---------- animated aurora background ---------- */
.aurora{position:fixed;inset:0;z-index:-1;overflow:hidden;pointer-events:none}
.aurora span{position:absolute;border-radius:50%;filter:blur(70px);opacity:.42;animation:float 18s ease-in-out infinite}
.aurora span:nth-child(1){width:520px;height:520px;background:#7C3AED;top:-140px;left:-120px}
.aurora span:nth-child(2){width:460px;height:460px;background:#EC4899;top:10%;right:-140px;animation-delay:-4s}
.aurora span:nth-child(3){width:420px;height:420px;background:#06B6D4;bottom:-120px;left:20%;animation-delay:-8s}
.aurora span:nth-child(4){width:380px;height:380px;background:#F59E0B;bottom:5%;right:8%;animation-delay:-12s;opacity:.3}
@keyframes float{0%,100%{transform:translate(0,0) scale(1)}33%{transform:translate(40px,-30px) scale(1.08)}66%{transform:translate(-30px,25px) scale(.96)}}
@media (prefers-reduced-motion:reduce){.aurora span{animation:none}}

/* ---------- nav ---------- */
.nav{position:sticky;top:0;z-index:60;background:rgba(247,248,252,.82);backdrop-filter:blur(14px);border-bottom:1px solid var(--line)}
.nav .wrap{display:flex;align-items:center;justify-content:space-between;gap:1rem;padding-top:.8rem;padding-bottom:.8rem}
.brand{display:flex;align-items:center;gap:.65rem;font-family:var(--display);font-weight:700;font-size:1.18rem;letter-spacing:-.02em;color:var(--ink)}
.brand .mark{width:34px;height:34px;border-radius:10px;background:var(--grad-brand);display:grid;place-items:center;color:#fff;font-size:.9rem;font-weight:700;box-shadow:var(--shadow-sm)}
.brand b{background:var(--grad-brand);-webkit-background-clip:text;background-clip:text;color:transparent}
.nav-links{display:flex;align-items:center;gap:1.5rem}
.nav-links a{color:var(--muted);font-size:.94rem;font-weight:500;position:relative}
.nav-links a:hover{color:var(--ink)}
.nav-links a.active{color:var(--ink)}
.nav-links a.active::after{content:"";position:absolute;left:0;right:0;bottom:-6px;height:2px;border-radius:2px;background:var(--grad-brand)}
.nav-cta{display:flex;align-items:center;gap:1rem}
.burger{display:none;background:none;border:1px solid var(--line);border-radius:10px;padding:.45rem .6rem;cursor:pointer}
.burger span{display:block;width:20px;height:2px;background:var(--ink);margin:4px 0;border-radius:2px}
@media(max-width:860px){
  .nav-links{position:absolute;top:64px;left:0;right:0;flex-direction:column;align-items:flex-start;gap:0;background:var(--surface);border-bottom:1px solid var(--line);padding:.5rem 1.5rem;display:none}
  .nav-links.open{display:flex}
  .nav-links a{padding:.7rem 0;width:100%}
  .burger{display:block}
  .nav-cta .btn{display:none}
}

/* ---------- buttons ---------- */
.btn{display:inline-flex;align-items:center;gap:.5rem;background:var(--grad-brand);color:#fff;border:0;font-family:var(--sans);font-size:.95rem;font-weight:600;padding:.8rem 1.5rem;border-radius:999px;box-shadow:0 14px 30px -16px rgba(124,58,237,.7);transition:transform .12s,box-shadow .2s;cursor:pointer}
.btn:hover{transform:translateY(-2px);box-shadow:0 20px 40px -18px rgba(124,58,237,.8)}
.btn.ghost{background:transparent;color:var(--ink);border:1px solid var(--line);box-shadow:none}
.btn.ghost:hover{border-color:#C7CBE0;background:#fff}
.btn.big{padding:1rem 1.9rem;font-size:1.02rem}

/* ---------- generic ---------- */
.eyebrow{display:inline-flex;align-items:center;gap:.5rem;font-size:.76rem;font-weight:700;letter-spacing:.16em;text-transform:uppercase;color:var(--violet);background:#F1EBFF;padding:.42rem .9rem;border-radius:999px;margin-bottom:1.2rem}
.eyebrow.cool{color:#0369A1;background:#E0F2FE}
.eyebrow.warm{color:#B45309;background:#FEF3C7}
.eyebrow.green{color:#047857;background:#D1FAE5}
h1,h2,h3{font-family:var(--display);letter-spacing:-.02em;line-height:1.12}
.grad-text{background:var(--grad-brand);-webkit-background-clip:text;background-clip:text;color:transparent}
.lead{font-size:1.12rem;color:var(--muted)}
section{padding:4.2rem 0}
.section-head{max-width:46rem;margin-bottom:2.2rem}
.section-head h2{font-size:clamp(1.7rem,3.2vw,2.5rem);margin-bottom:.7rem}
.kicker{font-size:.76rem;letter-spacing:.16em;text-transform:uppercase;font-weight:700;color:var(--violet);margin-bottom:.6rem}

/* ---------- hero ---------- */
.hero{padding:4.5rem 0 3rem}
.hero .grid{display:grid;grid-template-columns:1.08fr .92fr;gap:3rem;align-items:center}
.hero h1{font-size:clamp(2.3rem,5vw,3.6rem);font-weight:700;margin-bottom:1.2rem}
.hero .sub{font-size:1.16rem;color:var(--muted);max-width:34rem;margin-bottom:1.8rem}
.hero .sub b{color:var(--ink)}
.hero-actions{display:flex;gap:.9rem;flex-wrap:wrap}
.hero-trust{margin-top:1.4rem;display:flex;gap:1.4rem;flex-wrap:wrap;color:var(--muted);font-size:.86rem;align-items:center}
.hero-trust span{display:flex;align-items:center;gap:.45rem}
.dot{width:8px;height:8px;border-radius:50%;background:var(--grad-green)}
@media(max-width:860px){.hero .grid{grid-template-columns:1fr;gap:2rem}}

/* monogram / visual card instead of a photo */
.hero-visual{position:relative;display:grid;place-items:center;min-height:360px}
.mono{width:min(360px,80%);aspect-ratio:1;border-radius:36px;background:var(--grad-brand);display:grid;place-items:center;box-shadow:var(--shadow);position:relative;overflow:hidden}
.mono::after{content:"";position:absolute;inset:0;background:radial-gradient(120% 120% at 20% 10%,rgba(255,255,255,.35),transparent 45%)}
.mono b{font-family:var(--display);font-size:6.5rem;color:#fff;letter-spacing:-.04em}
.chip{position:absolute;background:#fff;border:1px solid var(--line);border-radius:999px;padding:.5rem .95rem;font-size:.82rem;font-weight:600;box-shadow:var(--shadow-sm);display:flex;align-items:center;gap:.4rem}
.chip .ic{width:9px;height:9px;border-radius:3px}
.chip.c1{top:6%;left:0;animation:float 14s ease-in-out infinite}
.chip.c2{bottom:14%;right:-2%;animation:float 16s ease-in-out infinite;animation-delay:-5s}
.chip.c3{bottom:-2%;left:8%;animation:float 18s ease-in-out infinite;animation-delay:-9s}

/* ---------- stats ---------- */
.stats{display:grid;grid-template-columns:repeat(4,1fr);gap:1.2rem;margin-top:.5rem}
.stat{background:var(--surface);border:1px solid var(--line);border-radius:var(--r);padding:1.5rem 1.3rem;box-shadow:var(--shadow-sm)}
.stat .big{font-family:var(--display);font-size:2.2rem;font-weight:700;line-height:1;background:var(--grad-brand);-webkit-background-clip:text;background-clip:text;color:transparent}
.stat .lab{color:var(--muted);font-size:.88rem;margin-top:.5rem}
@media(max-width:820px){.stats{grid-template-columns:repeat(2,1fr)}}
@media(max-width:440px){.stats{grid-template-columns:1fr}}

/* ---------- cards / services ---------- */
.grid-3{display:grid;grid-template-columns:repeat(3,1fr);gap:1.4rem}
.grid-2{display:grid;grid-template-columns:repeat(2,1fr);gap:1.6rem}
@media(max-width:900px){.grid-3{grid-template-columns:repeat(2,1fr)}}
@media(max-width:640px){.grid-3,.grid-2{grid-template-columns:1fr}}

.card{background:var(--surface);border:1px solid var(--line);border-radius:var(--r);padding:1.6rem;box-shadow:var(--shadow-sm);position:relative;overflow:hidden;transition:transform .14s,box-shadow .2s}
.card:hover{transform:translateY(-4px);box-shadow:var(--shadow)}
.card::before{content:"";position:absolute;top:0;left:0;right:0;height:4px;background:var(--grad-brand)}
.card.cool::before{background:var(--grad-cool)}
.card.warm::before{background:var(--grad-warm)}
.card.green::before{background:var(--grad-green)}
.card.violet::before{background:var(--grad-violet)}
.card .ic{width:48px;height:48px;border-radius:14px;display:grid;place-items:center;margin-bottom:1rem;color:#fff;font-size:1.25rem;background:var(--grad-brand)}
.card.cool .ic{background:var(--grad-cool)}
.card.warm .ic{background:var(--grad-warm)}
.card.green .ic{background:var(--grad-green)}
.card.violet .ic{background:var(--grad-violet)}
.card h3{font-size:1.12rem;margin-bottom:.45rem}
.card p{color:var(--muted);font-size:.96rem}
.card ul{margin:.7rem 0 0;padding-left:0;list-style:none}
.card ul li{color:var(--muted);font-size:.92rem;padding-left:1.3rem;position:relative;margin-bottom:.35rem}
.card ul li::before{content:"";position:absolute;left:0;top:.6em;width:.5rem;height:.5rem;border-radius:2px;background:var(--grad-brand)}

/* ---------- split (text + visual) ---------- */
.split{display:grid;grid-template-columns:1fr 1fr;gap:3rem;align-items:center}
@media(max-width:860px){.split{grid-template-columns:1fr;gap:2rem}}
.panel{background:var(--surface);border:1px solid var(--line);border-radius:var(--r);padding:1.8rem;box-shadow:var(--shadow-sm)}
.shot{border:1px solid var(--line);border-radius:var(--r-sm);overflow:hidden;box-shadow:var(--shadow-sm);background:#fff}
.shot figcaption{padding:.7rem .95rem;font-size:.84rem;color:var(--muted);border-top:1px solid var(--line)}

/* ---------- timeline ---------- */
.timeline{position:relative;margin-top:1rem;padding-left:2rem}
.timeline::before{content:"";position:absolute;left:7px;top:6px;bottom:6px;width:2px;background:linear-gradient(#7C3AED,#EC4899,#F59E0B)}
.tl-item{position:relative;padding-bottom:1.8rem}
.tl-item:last-child{padding-bottom:0}
.tl-item::before{content:"";position:absolute;left:-2rem;top:.35rem;width:16px;height:16px;border-radius:50%;background:#fff;border:3px solid #7C3AED;box-shadow:0 0 0 4px rgba(124,58,237,.12)}
.tl-item:nth-child(2)::before{border-color:#EC4899;box-shadow:0 0 0 4px rgba(236,72,153,.12)}
.tl-item:nth-child(3)::before{border-color:#F59E0B;box-shadow:0 0 0 4px rgba(245,158,11,.12)}
.tl-item:nth-child(4)::before{border-color:#06B6D4;box-shadow:0 0 0 4px rgba(6,182,212,.12)}
.tl-item .role{font-family:var(--display);font-weight:700;font-size:1.08rem}
.tl-item .where{color:var(--violet);font-weight:600;font-size:.9rem;margin-bottom:.2rem}
.tl-item .when{color:var(--muted);font-size:.85rem;margin-bottom:.5rem}
.tl-item p{color:var(--muted);font-size:.96rem}

/* ---------- pills ---------- */
.pills{display:flex;flex-wrap:wrap;gap:.5rem;margin-top:1rem}
.pill{background:#fff;border:1px solid var(--line);border-radius:999px;padding:.42rem .9rem;font-size:.85rem;font-weight:600;color:var(--ink);box-shadow:var(--shadow-sm)}
.pill.g{background:#EDE9FE;border-color:#DDD6FE;color:#5B21B6}
.pill.b{background:#E0F2FE;border-color:#BAE6FD;color:#0369A1}
.pill.a{background:#FEF3C7;border-color:#FDE68A;color:#92400E}
.pill.e{background:#D1FAE5;border-color:#A7F3D0;color:#047857}
.pill.p{background:#FCE7F3;border-color:#FBCFE8;color:#9D174D}

/* ---------- CTA band ---------- */
.cta{background:var(--grad-brand);border-radius:26px;padding:3rem;color:#fff;text-align:center;position:relative;overflow:hidden;box-shadow:var(--shadow)}
.cta::after{content:"";position:absolute;inset:0;background:radial-gradient(120% 140% at 15% 0%,rgba(255,255,255,.22),transparent 50%)}
.cta h2{color:#fff;font-size:clamp(1.7rem,3vw,2.4rem);margin-bottom:.6rem}
.cta p{color:rgba(255,255,255,.92);max-width:38rem;margin:0 auto 1.6rem}
.cta .btn{background:#fff;color:#6D28D9;box-shadow:0 14px 30px -14px rgba(0,0,0,.45)}
.cta .btn.ghost{background:rgba(255,255,255,.14);color:#fff;border:1px solid rgba(255,255,255,.45)}

/* ---------- contact ---------- */
.contact-grid{display:grid;grid-template-columns:.9fr 1.1fr;gap:2.4rem;align-items:start}
@media(max-width:860px){.contact-grid{grid-template-columns:1fr}}
.contact-list{list-style:none;margin-top:1.2rem}
.contact-list li{display:flex;gap:.9rem;align-items:flex-start;padding:1rem 0;border-bottom:1px solid var(--line)}
.contact-list .ic{width:42px;height:42px;border-radius:12px;display:grid;place-items:center;color:#fff;flex:none;background:var(--grad-brand)}
.contact-list .k{font-size:.78rem;letter-spacing:.12em;text-transform:uppercase;color:var(--muted)}
.contact-list .v{font-weight:600}
form .row{display:grid;grid-template-columns:1fr 1fr;gap:1rem}
@media(max-width:560px){form .row{grid-template-columns:1fr}}
label{display:block;font-size:.85rem;font-weight:600;margin:.9rem 0 .35rem}
input,textarea,select{width:100%;border:1px solid var(--line);background:#fff;border-radius:12px;padding:.8rem .95rem;font-family:var(--sans);font-size:.96rem;color:var(--ink)}
input:focus,textarea:focus,select:focus{outline:none;border-color:#A78BFA;box-shadow:0 0 0 4px rgba(124,58,237,.12)}
textarea{min-height:130px;resize:vertical}
.form-note{font-size:.8rem;color:var(--muted);margin-top:.7rem}

/* ---------- footer ---------- */
footer{background:#0F172A;color:#CBD3E1;margin-top:3rem;border-top:4px solid;border-image:var(--grad-brand) 1}
footer .wrap{padding-top:3rem;padding-bottom:2rem}
.foot-grid{display:grid;grid-template-columns:1.4fr 1fr 1fr;gap:2rem}
@media(max-width:760px){.foot-grid{grid-template-columns:1fr;gap:1.4rem}}
footer .brand{color:#fff}
footer .brand b{background:var(--grad-brand);-webkit-background-clip:text;background-clip:text;color:transparent}
footer h4{font-family:var(--display);color:#fff;font-size:.95rem;margin-bottom:.9rem;letter-spacing:.02em}
footer a{color:#CBD3E1;font-size:.92rem}
footer a:hover{color:#fff}
footer ul{list-style:none}
footer ul li{margin-bottom:.5rem}
.foot-legal{border-top:1px solid rgba(255,255,255,.1);margin-top:2rem;padding-top:1.4rem;display:flex;justify-content:space-between;gap:1rem;flex-wrap:wrap;font-size:.82rem;color:#8A93A6}
.foot-legal a{color:#8A93A6}
.foot-legal a:hover{color:#fff}
.contact-inline{display:flex;gap:1rem;flex-wrap:wrap;margin-top:1rem}

/* click-to-reveal contact (hidden until clicked) */
.js-email,.js-phone{cursor:pointer;border-bottom:1px dashed currentColor;font-weight:600;padding-bottom:1px}
.js-email:hover,.js-phone:hover{border-bottom-style:solid}
.js-email.revealed,.js-phone.revealed{border-bottom:0}
.js-email:focus-visible,.js-phone:focus-visible{outline:2px solid currentColor;outline-offset:2px;border-radius:4px}
.contact-list a.revealed,.contact-inline a.revealed{color:inherit}

/* ---------- reveal on scroll (robust: visible without JS) ---------- */
.reveal{opacity:1;transform:none;transition:opacity .7s ease,transform .7s ease}
.js .reveal{opacity:0;transform:translateY(22px)}
.js .reveal.in{opacity:1;transform:none}
@media (prefers-reduced-motion:reduce){.js .reveal{opacity:1;transform:none;transition:none}}

/* ---------- misc ---------- */
.tag-note{font-size:.78rem;color:var(--muted)}
.badge-line{display:flex;gap:.5rem;flex-wrap:wrap;margin-top:1rem}
.big-quote{font-family:var(--display);font-size:clamp(1.3rem,2.6vw,1.9rem);line-height:1.4;font-weight:600;letter-spacing:-.01em}
.hr-grad{height:3px;border:0;background:var(--grad-brand);border-radius:3px;width:64px;margin:1rem 0 1.4rem}
.mt2{margin-top:2rem}.mt1{margin-top:1rem}
.center{text-align:center}
a.link-arrow{font-weight:600}
a.link-arrow::after{content:" →";transition:margin .15s}
a.link-arrow:hover::after{margin-left:4px}