Sales analytics · Customer experience

I turn sales data into decisions — and better customer experiences.

Independent consultant helping teams make sense of their sales, pricing and service data. 15+ years across insurance, manufacturing and international customer service — with the reporting, automation and people skills to make it stick.

Advanced Excel & VBA since 2008 SAP · BI dashboards English · French · Spanish
JM
Sales analytics BI & dashboards Customer experience
15+
Years in analytics, operations & customer service
150,000+
Records reconciled in a single tool I built
37,369+
Customers served — in three languages
3
Languages: English · French · Spanish
What I do

Clear answers from messy data — and smoother customer journeys

I plug into your sales and service operations, find where value leaks, and build the reports, tools and processes that fix it.

◎

Sales analytics & reporting

Scorecards, MBR-style reporting, KPIs and ad-hoc analysis that tell leadership what is really happening in the channel.

◷

BI dashboards & forecasting

Dashboards and trend models in Excel and BI tools, so decisions rest on a single, trusted view of the numbers.

%

Pricing & margin analysis

Price setup, increase administration and margin checks — accuracy and consistency where every decimal matters.

⚙

Process automation

Custom Excel/VBA tools and reconciliation routines that replace hours of manual work with reliable, repeatable outputs.

☺

Customer experience & service design

Processes, scripts and team enablement that cut friction, reduce complaints and keep customers coming back.

◇

Market & competitive intelligence

Listings, assortment, promotion and share analysis that turn market signals into actions for growth.

How I work

Listen first. Then measure. Then fix.

1

Understand

I learn your business, your data and where the pain actually is — before proposing anything.

2

Build

Reports, dashboards, tools and processes designed around real decisions, not vanity metrics.

3

Enable

I train your team and hand over documentation, so the improvement lasts after I leave.

Selected results

Work that moved the needle

Σ

A simulator for 150,000+ records

A macro-driven tool that reconciled a national insurance portfolio and turned a manual refund calculation from hours into minutes.

Read the case

▤

Daily national sales reporting

Delivered daily and monthly sales reports and insights to senior management, guiding national sales strategy.

✓

Billing reconciliation at scale

Untangled complex life-insurance billing between a broker and its bank and health partners.

Let’s make your numbers make sense.

Whether you need a reporting framework, a dashboard, an automation, or a better customer experience — start with a conversation.

Start a conversation